Masterful Marketing says: Is Your Business Listed in Local Search Results? If not, you are missing a huge opportunity! Most small business owners market their products and services to a specific geographic market and they most likely use a mix of local advertising, direct marketing, coupons and word of mouth marketing. Depending on your type of business, you may also use door hangers, flyers and site signs. These are all still relevant ways to get your name known in your geographic area. But today’s consumer is using the Internet more often to search for and evaluate local businesses. Many consumers under 40 (and many of us over 40) never look at the Yellow Pages or telephone books anymore. Searching the Internet is much more convenient. According to Google, 73% of online activity is related to local content. And according to a study done by TMP Directional Marketing, not only is local search increasing, 61% of local searches result in purchases, still mostly offline. More at: http://masterful-marketing.com/local-search/#comment-2253
Business Listing Opportunity