UBL Revamps Visibility Reporting

28. December 2011

Today UBL announces an update to its reporting capabilities. Enhanced Visibility Reporting is now offered to all clients who purchase our Essential, Premium, and Professional packages. All qualifying clients will receive one Visibility Report upon signup and one followup report four months later. All clients who renew their qualifying UBL package will receive one additional report.

UBL Visibility Reports offer valuable insight into your online listings. We gather together as many online listings for your business as we can find, and rank them according to the relative prominence of each site from an SEO perspective. At four months, the followup report demonstrates changes in your online visibility, including growth that can be attributed to the distribution of your business profile by UBL.

Online citations -- listings containing your business contact information, especially on prominent, trusted sites -- are known to be important drivers of prominence in consumer search. The importance of citations is unchanged, as documented by local search experts, even after the July 2011 update to Google Places that removed citations from display on Places pages. We at UBL recognize the importance of citations and our core services help to create quality listings for your business across the internet. With the addition of our new Visibility Report, customers now have access to these citations and are further empowered to take control of their online presence.

Local citations, Online presence, UBL reporting

Is Your Business Visible? Find Out with UBL's Listing Precheck Report

1. December 2011

Today we're announcing the launch of our new Listing Precheck at search.ubl.org. Listing Precheck is a free lookup tool any business can use to check the visibility and accuracy of listings on top sites. Currently featuring results from Google, Yahoo, Bing, Local.com, and YellowBot, the Listing Precheck report tells you whether we could find a listing for your business and reports on the accuracy of your business name, address, and phone number.

More and more, local businesses are becoming aware that comprehensive and consistent online listings are crucial to prominence in search engines. The key role of online citations has been written about extensively by such SEO experts as David Mihm and Mike Blumenthal. Our Precheck report is designed to help raise awareness about the amount of variation that can exist even among the most highly recognized search sites. Imagine the complexity of managing your business listing across dozens, or even hundreds, of online directories.

Universal Business Listing offers services that help local businesses take control of online listings across the landscape of local search. Our new report extends our mission of educating the small business community about the importance of online presence. Give it a try today at search.ubl.org!

UBL reporting, Online presence, Local citations